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WORKSHOP TRACKS
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Governance
Workshops will explore the benefits and shortcomings of
different types of governance, including development and
management of consistent policies and processes, understanding
investment for retirement and endowment funds, and preparing a
framework for evaluating and executing mergers.
Innovative Programs
Workshops offer overviews of cutting-edge programs from
throughout the nonprofit sector, highlighting the benefits
derived from creativity. More importantly, the workshops expand
the impact of these innovations by sharing them with conference
attendees.
Leadership
Workshops reveal and explore knowledgeable solutions and
strategic practices that can help high-performing nonprofits
more successfully respond to their issues and challenges.
Management
Workshops offer in-depth, detailed insight into strategic
alliances, staff development, organizational planning, and will
reveal promising practices for strengthening your organization
in today’s nonprofit environment.
Communities of Practice:
Human Resources
Interactive presentations and panel discussions focus on the
workforce challenges facing nonprofit HR management. This
Community of Practice offers members a variety of opportunities
to turn challenge into creativity.
Marketing and Communications
These workshops for senior staff involved in communications or
marketing and related areas focus on practical applications of
powerful and innovative communication concepts. Presentations
focus on real world results and case histories of successful
programs as implemented by your colleagues.
Resource Development Services
These workshops are from the Alliance Resource Development
Services Community of Practice Advisory Committee. Participate
in engaging workshops that cover a variety of fund development
topics relevant to today’s nonprofit human service
organizations.
Public Policy
Workshops help amplify your agency’s and constituents’ voices by
energizing your board members, volunteers, staff, and clients,
increasing your agency’s power in public policy and effective
advocacy at all levels.
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WORKSHOPS: Presenter Materials
Tuesday: October 28, 2008
Session A
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A1 The
New Age of Aging : Innovative Older Adult Programming
and its Impact on the Nonprofit Human Service Workforce
By 2020, it is estimated that the United States’
population will have 78 million adults 65 years old and
above. This results in a very real need for human
service agencies to address how they can serve the older
adult population, including its workforce development
issues, environmental concerns, technology issues, and
the overall continuum of care. This session highlights
the Alliance’s New Age of Aging program, its goals, and
its accomplishments. A panel of representatives from
agencies receiving grants from the New Age of Aging will
describe their innovative mentorship of other member
agencies and their grant-funded programs. Presenters
will address unique aging services and program ideas as
well as lessons learned, successes, challenges, and
barriers related to implementation of programs and
services for older adults.
Jonette Arms, project director–New Age of Aging,
Alliance for Children and Families; and Edward jj Olson,
president, E jj Olson & Associates
FAQ sheet
Mentoring Initiative
Mini-grant handout
NAA Overview handout
New Age of Aging presentation
A2 Trauma-Informed Care and Positive Behavior Supp ort:
Year Two of an Agency Transformation
Learn about one child welfare agency’s experience
over the past two years as it has implemented
trauma-informed care and positive behavior support
across a diverse array of services. This process began
with the goal of reducing restraint in the residential
treatment program and is quickly moving throughout the
organization, including treatment foster care and other
community-based programs. A frank discussion will take
place that will allow attendees to move toward a better
understanding of the barriers and benefits of
implementing trauma-informed care and positive behavior
support.
Mike Boeder, director of the division of therapy
services, and Tim Grove, director of quality
improvement, St. Aemilian-Lakeside
Trauma-Informed Care presentation
A3 Shared Values, Different Approaches in the Civic
Engagement Arena
The natural tensions that can arise between
institutional and community interests when Alliance
member organizations engage in public policy, advocacy,
and civic engagement will be closely examined. While
these tensions are natural, they can also be productive,
leading to stronger partnerships with communities in
order to create policy change on behalf of children and
families. Attendees will be asked to share the
differences between nonprofit organizations and the
communities they serve that can lead to diverging policy
interests and strategies. Representatives from Family &
Children’s Service will share scenarios and real-life
examples of the differences in policy approaches they
have encountered as part of the agency’s community
organizing and civic engagement efforts.
Jeff Bauer, public policy and civic engagement
director, and John Everett Till, vice president of
family and community programs, Family & Children’s
Service
A4 Successful Partnerships with Local Businesses: More
than an Annual Appeal
Traditionally, human service organizations have
approached local businesses for donations and
volunteers. Attendees at this workshop will learn about
an innovative approach to business partnerships
developed by La Comunidad Hispana (LCH) in Chester
County, Pa., which resulted in long-term partnerships
with local
businesses that extend far beyond annual solicitations
for cash or in-kind goods or services. Prompted by the
realization that many of LCH’s programs benefit the
local workforce, LCH developed new programs with
businesses while asking them to also make long-term
commitments to the agency and the people it serves. This
workshop provides details about how attendees can
reframe their work with individuals and families in
order to partner with businesses in nontraditional ways.
Jessica Boyer, senior program officer, and Amy
Friedlander, vice president, Philadelphia Health
Management Corporation
Successful Partnerships
A5 Inspiring and Motivating Internal Talent through a
Professional Coaching Initiative
United Methodist Family Services (UMFS) will share how
it developed a professional coaching program in response
to challenges presented by the shortage of internal
talent for leadership positions. The program matches a
successful and respected leader in the
organization—referred to as the coach—with another
professional—referred to as the protégé. Details on the
design of UMFS’ coaching program will be shared,
including how the identification and matching of coaches
and protégés takes place, the resources developed, and
the results of this three-year program.
Erik Laursen, vice president of learning and program
development, and Sherry Leyshon Napolitan, vice
president of human resources, United Methodist Family
Services
Inspiring & Motivating Internal Talent
A6 Building Brand Awareness that Increases Donor Support
Child & Family Services recently faced the dual
challenge of raising awareness of the organization with
a small communications budget while, at the same time,
increasing donor support for an agency that is
well ingrained in the community but has low awareness and
visibility. The organization moved forward with a
board supported initiative to create an integrated
marketing/development communication plan that maps out
the goals, strategies, and tactics needed to build brand
awareness, increase fundraising, and improve media
relations. Tapping into a group of skilled corporate
marketing and communication volunteers, Child & Family
Services was able to significantly reduce the cost of
its branding program, increase consumer awareness of the
agency, and push the agency’s capital campaign
significantly over its $6.8 million goal. Child & Family
Services staff will share the entire process it
undertook to reposition itself in the minds of its
consumers and donors as well as propel the organization
into the 21st century.
Brian LaValley, director of public relations, and Susan
Siwiec, chief development officer, Child & Family
Services
Building Brand Awareness
presentation
A7 Financial Accountability and Benchmarks: Best
Practices in Financial Operations
The financial reporting of revenues and costs,
including the allocation of indirect costs involved in
operating a program or service, will be discussed by
Northeast Parent & Child Society. In addition, fully
allocated costs for operating programs and services, and
the tracking of results for fundraising and development
functions, will be covered in detail. Attendees will
learn about the calculation of the unit cost of
providing a service and be provided with information
about industry benchmarks regarding financial
performance. The role of technology in tracking results
and generating timely reports for program and department
leaders also will be discussed. This workshop will also
address the new IRS requirements of Revised Form 990,
Information Return for Organizations Exempt from Income
Tax. The revisions to Form 990 will impact every
nonprofit organization.
Richard T. Marini, executive vice president of finance
and administration/chief financial officer, Northeast
Parent & Child Society
Best Practices
Employee or Independent Contractor
Financial Accountability & Benchmarks
New IRS Form 990
A8 Case Study in Obtaining Leadership in Strategic
Planning
How to use the balanced scorecard approach to
effectively design and implement a successful strategic
plan for an organization will be featured during this
workshop. Presented in a case study format based on the
recent actual experiences of Catholic Family Center, a
large human service organization in Rochester, N.Y.,
this workshop will share and discuss many details of the
organization’s strategic planning process.
Christina Paulus, senior vice president of strategic
planning and program services, and Betsy Welles,
assistant vice president of program services, Catholic
Family Center
Strategic Planning presentation
A9 Do More Good Better: Using the Power of Strategic
Clarity to Increase Social Impact
Using a combination of lecture, discussion, and
collaborative exercise, this workshop will illustrate a
set of concepts that help nonprofit leaders make
difficult decisions more effectively. The presentation
is based on The Bridgespan Group’s strategic consulting
work with clients and two of its articles: “Zeroing in
on Impact” and “Business Planning for Nonprofits: What
It Is and Why It Matters.” Specifically, this workshop
will address defining an organization’s target
constituency; articulating the impact for which an
organization will hold itself accountable; outlining the
activities required to achieve that impact; and
identifying the people, geography, services, or outcomes
that anchor an organization’s work. Following the
presentation, participants will have online access to
follow-up tools.
Paul Rosenberg, partner, The Bridgespan Group
Do More Good Better presentation
A10 Multicultural Treatment with Social Responsibility
Therapy for Youth with Harmful Behavior
The Social Responsibility Therapy (SRT) treatment
approach, which addresses several important issues human
service organization leaders face when implementing
programs that target harmful, abusive behavior, will be
examined in detail. SRT specifically addresses the
problem that most harmful, abusive behavior is
multicultural, while most harmful behavior treatment
programs are not. SRT also addresses the fact that most
harmful, abusive behavior treatments are abuse specific
(e.g., sexual abuse treatment, domestic violence
treatment, substance abuse treatment) while youth
behavior is typically not (i.e., most problem youth
exhibit multiple forms of harmful, abusive behavior). In
addition to covering the top 10 therapeutic advantages
of SRT in the treatment of harmful youth behavior, the
structured discovery approach of SRT, which targets five
basic types of harmful, abusive behavior, will be
discussed.
Jennifer LaCortiglia, program director, and Robert
Sprague, state foster care director, The Village
Network; and James Yokley, clinical psychologist,
MetroHealth Medical Center, and assistant professor,
Case Western Reserve University of Medicine
Session B
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B1 The
Right Message, the Right Time, the Right Audience:
Improve Your Return on Investment Through Direct
Marketing
Every dollar counts when it comes to small nonprofit
marketing and fundraising budgets. Projects are often
approved on the basis of a preidentified return on
investment. Direct marketing— direct mail, e-mail, web,
mobile, etc… —is increasingly becoming the method of
choice for marketing and fundraising professionals who
are challenged by financial constraints. The Direct
Marketing Association forecasts that nonprofit
advertising expenditures will grow at an annual rate of
2.4 percent through 2012. Meanwhile, “sales” from direct
marketing efforts will grow at 6.8 percent annually over
the same period, meaning there will be an increasing
return on investment that nonprofits can take advantage
of. This workshop, based on the firsthand experience and
knowledge of an award-winning direct marketer, will
teach attendees how to successfully implement effective
direct mail campaigns within their organizations. Two
case studies from a human service organization that has
implemented direct mail campaigns for both marketing and
fundraising—one of those projects earned it the 2007
Marketer of the Year award from the Rochester (N.Y.)
American Marketing
Association—will be presented.
Jennifer Bacci, director of marketing, Hillside Family
of Agencies; Mary Bonaccio, director of client services,
The Verdi Group; and Shelby Page, director of annual
giving, Hillside Children’s Foundation
Right Message, Right Time, Right Audience
B2 Facilitating Systemic Change in Michigan’s Child
Welfare and Juvenile Justice Arenas: A Case Study
This presentation chronicles the work of Michigan’s
private child welfare agencies in advocating for and
successfully initiating meaningful improvement in
service delivery, funding, and collaboration between the
public and private sectors in Michigan. The presentation
identifies key players, main strategies, and important
circumstances that led to significant changes by the
state Department of Human Services. Key elements of the
effort will be summarized and presented as a relevant
and effective model for policy formulation and advocacy.
Robert Blumenfeld, senior vice president of finance and
development, Orchards Children’s Services; and Gary Q.
Tester, vice president of advocacy, Holy Cross
Children’s Services
Systematic Change in Michigan's CW
& Juvenile Justice Arenas
B3 Responding to Demand for Measurable Results: How to
Measure Your Agency’s Outcomes While Pursuing New
Programs
This
workshop will focus on successful strategies to ensure
that multi-site organizations continue to deliver
quality services even while they develop new statewide
programs. More and more, opportunities for new
programming are based not only on consumer demand, but
also on an organization’s ability to demonstrate
measurable results. It is by measuring your agency’s
outcomes that you are able to compare your level of
services to other organizations, allowing for the
pursuit of new and innovative program development. At
this workshop, participants will learn about the
challenges in developing, implementing, and measuring
quality for statewide programs.
Cindy Burks, vice president of treatment and utilization
management, John Money, senior vice president of
administration, and Chip Wolf, vice president of the
southwestern region, Boys & Girls Town of Missouri
Demand for Measurable Results
B4 Cultivating and Nurturing a Peak Performing Board
This session equips board members, chief executives, and
senior program leaders to nurture and interact
successfully with a peak performing board. In addition
to a clear understanding of the differences between
nonprofit organizations and for-profit businesses, peak
performing boards must possess a strong vision of what
characterizes peak performance and the tools needed to
achieve that vision. This training includes extensive
time for attendee participation throughout the workshop,
including discussion about participants’ personal
priority issues and concerns.
Len Iaquinta, principal, Excellence in Communications;
and Betsy Vander Velde, president and CEO, The Family
Conservancy
Cultivate Flow Chart
Engagement Pyramid
Herman Renz paper
Nonprofit Tongue Twister
Peak Performing Boards
presentation
Prospect Evaluation Grid
Prospect Evaluation Grid -
worksheet
Prospect Management Flow Chart
Public Confidence in Nonprofit
Groups Slides
Segment Flow Chart
Voice of a Legacy - Ad
Ways of Giving - Ad
B5 Using Positive Behavioral Interventions and Supports
to Teach Effective Communication Skills
This highly interactive session focuses on strategies
for enhancing communication among and between youth and
adults. The first component will introduce a
problem-solving activity involving youth and adults
designed to clearly demonstrate the many benefits of
effective communication skills. The activity engages
participants in a scenario and encourages discussion
that leads to the determination of a solution. Secondly,
the workshop will highlight the evidence-based practice
Positive Behavioral Interventions and Supports (PBIS)
and its defining principles. The presenter will offer
data resources that illustrate the success of PBIS in
treatment and education environments.
Tom Kalke, PBIS project manager, Hillside Family of
Agencies
Positive Behavioral Interventions & Supports
B6 Camden DREAM S: A Permanent Supportive Housing
Opportunity for Youth Aging Out of Foster Care
Attendees will learn how one leading nonprofit, through
advocacy and education, succeeded in
encouraging its county to acknowledge the need for youth
aging out of foster care to have a continuum of care
that includes permanent supportive housing. The result
was the development of an affordable housing project for
teens aging out of foster care. The project combined
federal, state, county, local, and private resources to
rehabilitate three burned-out abandoned homes into 13
apartments for young adults. While planning and
developing the project, the Center for Family Services
learned how to navigate neighborhood, city, and historic
review hearings to win approval for this greatly needed
project. Attendees at this workshop will learn how to
formulate a plan, gather neighborhood and local support,
and successfully implement a project like this in their
own community. The workshop will also include sample
timelines, neighborhood strategy handouts, and ideas for
the rules and supports that youth residents will need.
Eileen Henderson, vice president, and Richard Stagliano,
president and CEO, Center For Family Services
Camden DREAMS presentation
B7 The Data-Driven Balanced Scorecard: Leveling the
Playing Field
In a recent
survey, CEOs of Fortune 500 companies identified
strategic planning as the number one challenge facing
their companies today, even though less than 25 percent
of them felt that they were doing a good job with it.
The reason—lack of execution. It’s no different for
nonprofit human service organizations. Leaders of
complex and multifaceted agencies must constantly
demonstrate effective strategic thinking and strategic
management skills aimed at clear results. Nonprofit
human service leaders may no longer just survive, but
they must thrive in complex, strategic environments.
Great leaders must continue to develop new and broader
sets of strategic thinking skills that take them beyond
plans to outcomes and results. In this workshop,
participants will be exposed to hands-on tools that will
enable them to more effectively position their agencies
for the future. The two primary foci will be
understanding and implementing the balanced scorecard
approach as a strategic management tool, and utilizing
data to frame and modify strategies as they implement
and monitor balanced scorecard methodologies. Through
small group experiences, participants will learn how to
craft a balanced scorecard approach for their agencies
and make data a friend.
Todd Gordon, regional director, Cheri Rodman, continuous
quality improvement coordinator, and Richard W. Rodman,
associate director, The Village Network
B8 Responding to the Surge of Girls in Juvenile Justice:
The Delaware Girls Wraparound Program
The surge in the number of girls involved in the
juvenile justice system in recent decades has challenged
systems to rethink how to provide these girls with
effective services. The Delaware Girls Wraparound
Program is a statewide innovative program that helps
teen girls re-enter the community following
incarceration. The program is based on the core
principles of wraparound services and is infused with
gender-specific values and approaches. This workshop
will provide attendees with an overview of the program
services and information about how the program is
integrated into a larger system reform initiative.
Denise Bray, consultant, Delaware Girls Initiative;
Vicky Kelly, clinical director, and Tracy Mitchell,
program director, Children & Families First
B9 Retention Improvement Project: A New Approach
This is a detailed look at Children’s Home of York’s
Retention Improvement Project, a unique and successful
approach to high employee turnover. After years of
grappling with extremely high employee turnover—in some
years reaching 105 percent—the organization determined
that a plan was necessary. Since the implementation of
the Retention Improvement Project, turnover is tracking
around 50 percent. The project’s success is due to its
innovative design and the unique team approach applied
across multiple departments within the agency.
Participants will hear firsthand how teamwork and trust
between multiple departments was created, as well as the
results that have been realized in addition to the
significant drop in turnover, including much higher
staff morale and improved communication. Attendees will
leave with tools—including copies of Children’s Home of
York’s survey questions and action plan—that can be used
to implement a similar project at their own
organizations.
Steven Schlegel, human resources manager, and Ed Watson,
director of residential services, Children’s Home of
York
Sample Staff Retention Survey
B10 Take My Boss … Please: Leadership and Humor in
Nonprofit Organizations
The
presenter will share preliminary results from his
doctoral research related to the experience of humor in
nonprofit organizations. A review of current literature
on humor and leadership will be provided, along with
some relevant theories of humor and interpersonal
workplace relationships. Participants will gain insights
into the context in which humor often occurs in the
human services setting, along with both effective and
ineffective manifestations of its use. Multimedia
examples from television and film as well as jokes,
cartoons, and Internet communications will be used to
reinforce the theory. Such insights are more than
pleasant diversions, as understanding how humor
functions in both its positive and negative
manifestations can lead to more effective leadership and
help to avoid negative consequences, including charges
of harassment and discrimination. Humor facilitates
effective communication, eases workplace stress, and is
generally considered a sign of positive leadership and
organizational health.
William Vogler, executive director, Family Answers
Wednesday: October 29, 2008
Session C
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C1
Organizational Courage: Institutional Transformation
through a Proven Model for Growth and Change
For a nonprofit organization, committing to quality
means courageous leadership must commit to the
continuous process of growth and change necessary to
maintain relevance in the community. However, many
nonprofits are kept from achieving sustainable growth or
developing innovative programs because they lack the
organizational infrastructure necessary to support
change. The president and CEO of one of the largest and
oldest nonprofits in the nation will discuss her proven
model for growth, which she employed for more than a
decade to continuously meet the social service goals of
her agency.
Angela Blanchard, president and CEO, Neighborhood
Centers, Inc.
C2 Strategic Planning: Creating an Environment to
Execute the Plan
A new strategic plan that establishes significant
new organizational directions and challenges the
organization to implement the plan across a continuum of
services reaching across 14 states, multiple
organizations, and nearly 2,400 employees will be
discussed in detail. Boys Town will share the extensive
process it undertook to develop the five-year strategic
plan with assistance from The Bridgespan Group. The
presenters will discuss implementation challenges and
evaluate solutions the organization attempted. Areas of
focus will include staff communication, organizational
performance metrics, implementation teams, board
involvement and communication, management systems and
processes, individual employee performance appraisals,
new staff roles and positions, and site planning
processes.
Father Steven Boes, national executive director, and
Daniel Daly, vice president and director for youth care,
Boys Town; and Kirk Kramer, partner, The Bridgespan
Group
Strategic Planning presentation
C3 Measure Magic: Include Key Voices, Improve Services,
and Prove It
Throughout the industry there is a trend toward
making outcomes evaluation a standard component of
therapeutic services. If you are not currently eliciting
feedback from clients about the quality, usefulness, or
“fit” of individual counseling sessions on a session-bysession
basis, you may soon find your organization out of step
with the up-and-coming best practice standard. One
organization’s journey from a medically modeled
tradition that put professionals in the captain’s seat
to a postmodern, social-constructionist approach where
professionals listen to clients and other customers in a
whole new way will be the focus of the workshop. In this
new model, clients and other customers are seen as
experts in their own right, and the best therapists are
those who know how to tap into clients’ knowledge.
Presenters will share a streamlined process for
measuring the most critical outcomes, a process that was
developed by clinicians passionate about improving the
alliance between therapists and clients. These measures
have been empirically shown to be valid, reliable, and
related to positive outcomes for clients.
Danielle Caraway, director, Autism Support Alliance; and
Candis J. Carr, associate executive director, Family &
Youth Counseling Agency
Measure Magic presentation
C4 From Clients to Citizens: Supporting Civic Leadership
Among the People We Serve
This workshop will provide an overview of the
development, planning, implementation, and evaluation of
the Citizens Leadership Institute (CLI), a collaborative
program of nine human service agencies in Pittsburgh.
The program is designed to support and develop the
capacity of low-income citizens so that they can
actively participate in civic life. The first stage
began in February 2008 when up to 20 low-income
individuals began a 12-session leadership training
program facilitated by the Coro Center for Civic
Leadership. The training program prepared these
“fellows” for the second stage of the project, which
involved a series of community conversations about
poverty-related issues. In September 2008, the fellows
will complete the third stage of the project by
reporting the findings and recommendations derived
during the community conversations to civic leaders,
including elected officials and other leaders of
government agencies, foundations, and nonprofit
organizations. Presenters will provide a brief account
of the planning and development phases of this project,
and will focus primarily on what is still to come. A
preliminary evaluation of the results and outcomes of
the CLI will be available.
Robert Feikema, director of programs and community
initiatives, and Craig Stevens, coordinator of the
Economic Empowerment Initiative, Parental Stress Center
Citizens Leadership Update
CLI Executive Summary
Flow Chart
Program Logic Model
From Clients to Citizens
C5 Creating an Innovative Cross -Systems, Tri-County
Collaboration: The Child and Adolescent Mobile Crisis
Team
When two nonprofit children’s service organizations,
three county entities, two state agencies, and several
private donors came together to create the Child and
Adolescent Mobile Crisis Team (CAMT), the “silos”
surrounding these entities were dissolved and multiple
public and private funding streams were blended.
Presenters will share their firsthand experiences in
forming CAMT, which has a goal to establish an organized
and effective community-based response to child and
adolescent crises. The response is built upon each
child’s existing family or caretaking system, and that
system is integrated with available community services.
Discussion will focus on the barriers and systemic
challenges that need to be overcome if nonprofit human
service organizations are to build collaboration and
change the way services are delivered to children and
adolescents with serious emotional and behavioral
disturbances. The presenters will also provide a project
status report that details consumer satisfaction data
and outlines how well CAMT is attaining its established
objectives and outcome measurements.
Sharon S. Cohen, supervisor for the Child and Adolescent
Mobile Crisis Team, and Richard P. Johnson, project
director for the Child and Adolescent Mobile Crisis
Team, Parsons Child and Family Center
Child & Adolescent Mobile Team handout 1
Child & Adolescent Mobile Team handout 2
Mobile Crisis Team presentation
C6 A Community-Based Approach to Redesigning a Placement
Continuum of Care
Presenters from Family Services of Metro Orlando
will provide details about the historical benchmarks and
research-based practices that were used to
comprehensively implement its new vision of a continuum
of care plan. The model integrated clinical and
permanency best practices to dramatically “right size” a
child welfare system with more than 1,500 children in
out-of-home care. Actual practices that reduced
residential group care by 60 percent, expanded foster
care capacity by 40 percent, and reinvested more than $7
million annually in partnerships with subcontractors
will be shared. Specific practices and roles of
stakeholders—including a partnership with an information
technology vendor—will be clarified, and challenges to
implementation will be discussed. Moreover, the agency
will demonstrate how its role as a limited partner with
a large national managed care organization continued to
rationalize a system of care for foster children needing
treatment services.
Beth Lewis, chief operating officer, and Gregory Kurth,
chief executive officer, Family Services of Metro
Orlando
Placement Matrix
Redesigning Placement Continuum of
Care
Residential Survey for Providers
C7 Continuous Learning and Professional Development
Through Online Resources for Human Services Staff
Development
Attracting, developing, and retaining talented
workers is a formidable challenge facing human service
agencies of all sizes. Corporate America is using
distance learning to train and educate workers, but is
it possible to also apply this online learning approach
to the human services field? That’s the question Boys
Town asked itself as the organization wondered, “Can
‘people skills’ be taught online?” The organization’s
answer was yes. By partnering with Bellevue University,
Boys Town developed a master’s-level curriculum that
combines proven theories and practices with handson
knowledge. The result, Boys Town University, is an
online environment that challenges staff and encourages
continuous learning and professional development.
Presenters will share their insights from the experience
of adapting online learning to educate human service
professionals.
Kevin Murray, manager of Boys Town University, and Julie
Nickolisen, continuing education manager, Boys Town
C8 The Power of the Ask
The “donation ask” can take many different forms and
take several variations before reaching the perfect
version. During this interactive and engaging workshop,
members of the Alliance’s Resource Development Services
Advisory Committee will share their experiences with the
“ask.” Presenters will share which “ask” techniques work
best and explain how to tailor the “ask” to your agency
and your agency’s needs.
Kevin Cook, director of development, Andrus Children’s
Center; and Barbara Ritchie, director, Griffith Centers
for Children Foundation
The Power of the Ask
C10 Performanc e Management Without the Complexity of a
Balanced Scorecard
In 2007, Andrus Children’s Center launched an
initiative to implement a performance management system
that was less complex and cumbersome than the balanced
scorecard method—but produced similar results. The
outcome was the implementation of a performance
management process pioneered by Kevin Baum, former
assistant fire chief and fire marshal for Austin, Texas.
This presentation will share some of the critical
lessons learned from the implementation of Baum’s
performance management process, as well as how Andrus
Children’s Center has been able to transform its culture
from one that didn’t value data to one that not only
values, but uses it. Presenters will discuss both the
process of identifying a performance management system
that will work within an organization’s unique culture
and the development of the system into one that is
tailored to the needs of that particular organization.
Attendees will also learn about the collaborative
development of a mission-driven performance management
system as well as the identification of mission-critical
service areas and related measures. This presentation is
ideal for those who are thinking about creating an
organizational performance management system that they
can be committed to, or those who are thinking of
redesigning their agency’s performance management
system.
Cinthia Smith, research assistant, and Lorelei A.
Vargas, director of policy, planning and research,
Andrus Children’s Center
Session D
[TOP]
D1
Comprehensive Trauma Recovery Services:
Best Practices in the Provision of Long-Term Trauma
Recovery Case Management
Northern Virginia Family Service designed a highly
effective model of long-term trauma care recovery
services to serve victims of disasters and traumatic
community incidents, which will be described in detail.
During this interactive presentation, presenters will
share the best practices and elements of a disaster
recovery program that are needed to meet the longer-term
needs of individuals, families, and communities affected
by large-scale disaster. Presenters will also cover how
the model can be adapted to meet ongoing community needs
that stem from other traumas or smaller-scale incidents.
The experiences of Northern Virginia Family Service will
help attendees learn important lessons on the
development, provision, and adaptation of the project;
effective ways to adapt the model to meet the unique
needs of various communities; and the importance of
ongoing preparedness and educational interventions in
preventing or mitigating the more serious long-term
effects of traumatic events.
Stephanie
Berkowitz, director of the Survivors’ Fund Project, and
Meredith McKeen, manager of group services and outreach,
Northern Virginia Family Service
Long Term Trauma Recovery
Survivors Fund 2008 Final Report
Survivors Fund Process for
Disaster Recovery
D2 Comparative Constituency Voice: A Post-Outcomes
Approach to Measuring Performance
The Alliance for Children and Families and United
Neighborhood Centers of America (UNCA) have partnered
with the London-based organization Keystone to discover
the benefits and uses of comparative constituency
feedback in the human services field. During this
presentation, presenters will share Keystone’s model
of constituency voice, which goes beyond participatory
planning or satisfaction surveys. Constituency voice
helps build systems that embed client and other
constituency voices in an organization’s operations. The
presenters will also share findings from research
conducted with Alliance and UNCA members around current
applications of performance measurement, including a
prognosis on the field’s readiness to incorporate new
models of performance
measurement. This discussion will help nonprofit human
service organizations think about the strengths and
weaknesses of their own methods, while considering the
potential of applying a constituency voice model.
David
Bonbright, chief executive, Keystone; and David
Campbell, assistant professor, Binghamton University
College of Community and Public Affairs
D3 Providing Opportunities for At-Risk Youth through
Innovative Alternative Education
Through a variety of traditional and nontraditional
school settings, the Alliance for Families and Children
in Lynchburg, Va., has overseen
dozens of unique programs for students in elementary,
middle, and high school. This workshop will equip
attendees with the tools, resources, and potential
funding sources needed to begin or expand their own
youth-centered prevention programs. Presenters will
discuss several Alliance for Families and Children
programs,
including Second Chance Saturday School, a one-of-a-kind
alternative to school-day suspension for middle school
students. There’s also the Training Young Men
Successfully mentoring program for third, fourth, and
fifth graders that was developed in partnership with a
local church association. In addition to detailing the
organization’s own programs, presenters will discuss
more broadly applicable ideas for building community
trust, developing unique programs, identifying needs,
and establishing partnerships.
Paul
Baldwin, prevention specialist/PCN coordinator, and
Tracey Dixon, director of prevention and marketing,
Alliance for Families and Children
Providing Opportunities for
At-Risk Youth
D4
Getting the Information You Need to Succeed
In today’s environment, effective knowledge
management is a challenge for nonprofit executive
leaders and their management teams. Given the current
information-heavy age, it’s vital to cut
through the global information clutter to access
critical resources that can help transform an agency
into a high-performing nonprofit human service
organization that’s capable of successfully carrying out
its mission. Thanks to two national resource centers,
the Alliance’s Severson National Information Center and
the Child Welfare Information Gateway, the best
information, knowledge, and connections are right at the
fingertips of busy nonprofit leaders through robust
online services. Attendees at this workshop will learn
how to gain instant access to time-saving templates,
cutting-edge information to understand the big picture
for planning, and essential support for relevant and
practical decision-making.
Patricia Brincefield, communications deputy director,
Child Welfare
Information Gateway; Susan Hornung, director of the
Severson National Information Center, Alliance for
Children and Families; and John Vogel, library
services manager, Child Welfare Information Gateway
Severson Center presentation
Child Information Gateway presentation
D5 Engaging Men in Fostering Domestic Peace: An African-American Community Approach
Since 2002, Family & Children’s Service’s 100 Men Take a
Stand for Domestic Peace Project has engaged African
American men to prevent domestic violence within their
own community. The project has been so successful that
communities across the country have started to replicate
its strategies. Presenters at this workshop will share
their experience in partnering with public health
agencies, family- and youth-serving organizations, and
community groups to implement the program. They will
share specific strategies that
have been used to engage African American men in
interpersonal violence prevention. Participants will
receive examples of materials developed to reach target
audiences and will be equipped with the
information and tools necessary to explore whether civic
engagement activities of this kind could expand the
reach and impact of their own organizations.
James Martin, project organizer for 100 Men Take a Stand
For Domestic Peace, Jeannette L. Raymond, co-manager for
the Initiative for Voice Free Families, and John Everett
Till, vice president of family and community programs,
Family & Children’s Service
D6 Widening the Circle: Utilizing Innovative Service
Programs and Strategic Partnerships to Engage the
Community
Program development requires attention to details
related to mission, operations, and finances. However,
it must also include attention to
vision beyond the scope and horizon of a problem- or
population-oriented perspective. While successful
program development must incorporate the elements of a
movement capable of engaging a critical mass of interest
and support, it must also be sufficiently
innovative to overcome the inertia caused by entrenched
problems and previous attempts to resolve them. The
“Four C’s—convener, catalyst, collaborator, and
coordinator—should be coupled with innovative ideas.
This presentation will detail and describe the above
elements of program development while looking closely at
two innovative programs developed by Family and
Children’s Association.
Nancy Cohan, team director, and Philip Mickulas, chief
operating officer and senior vice president, Family and
Children’s Association
D7 Using Systematic Review of Data to Get on Target and
Inform Practice
Often data is viewed by nonprofit human service
organizations as nothing more than a necessary
requirement to receive or maintain program funding.
Therefore, data is often collected without much
interest. The Village for Families and Children uses a
creative
approach that has transformed the organization’s process
of collecting and analyzing data from a “have to” to a
“want to” mentality. The organization’s approach has
also gathered attention from funders, managers, and
clients. Applying this uniform system of data management
agency-wide has allowed The Village for Families and
Children to conduct intra- and inter-department
comparisons,
helping identify creative and interdisciplinary
solutions for clients and the agency as a whole. This
workshop demonstrates how the performance-based
accountability approach has been used to measure
quality, inform practice, and review outcomes.
Marie Mormile-Mehler, vice president, Toral Sanghavi,
research associate, and Yvette Young, program director
for Eagle House, The Village for Families and Children
Systematic Review of Data
presentation
D8 Nonprofit Leadership Development: From Plan to
Program
Nonprofits cannot afford to ignore the challenge of
developing current and future leaders. This workshop
will detail how Pressley Ridge met this challenge
through a Leadership Development Enterprise Project.
Presenters will guide attendees through the project,
including the rollout of the finished product,
utilization of senior leadership, training of new and
future middle managers, and tactics to keep on course
despite inevitable hurdles. Presenters will share
Pressley Ridge’s leadership competencies, comprehensive
talent management review process, professional
development planning protocol, mentoring program, and
training. Attendees will learn what these components of
the Leadership Development Enterprise Project have meant
to Pressley Ridge and be encouraged to think about what
they can mean for their own organizations.
James Doncaster, senior director for organizational
development, and Paul E. Tedesco, state senior director
of treatment foster care and community-based services,
Pressley Ridge
Leadership Development Quiz
Nonprofit Leadership Development presentation
D9 Building a Partnership to Improve Developmental and
Behavioral Outcomes for Children and Families
An innovative partnership that was formed in
Hartford, Conn., and includes the United Way of the
Capital Area, Hartford Public Schools, Hartford
Foundation of Teachers, The Village for Families and
Children, and Boys Town is improving developmental and
behavioral outcomes for children and families. This
workshop will address partnership strategies used in the
program that provide adults with ways to interact
effectively with children to encourage
positive behaviors, prevent problem behaviors from
occurring, respond effectively when disruptive behaviors
occur, and to de-escalate adults’ and children’s
responses during emotionally intense situations. More
specifically, attendees will learn about the
partnership’s implementation and outcomes of
“well-managed” classrooms in select Hartford public
schools, as well as the accompanying “Common Sense
Parenting” classes provided to parents in those schools.
Donna R. Campbell, chief operating officer, The Village
for Families and Children; and Paula S. Gilberto, senior
vice president, United Way of the Capital Area.
D10 Building and Sustaining the Stewardship of Board
Members through the Partnership of the Board Chair and
CEO
With each new cycle of leadership, both the board
chair and CEO have the opportunity to challenge the
confines of “business as usual” by asking how they can
fully engage the board in its responsibility
to help move the organization forward. With the
constantly changing dynamics of board membership,
monitoring and strengthening the social stewardship of
board members is an ongoing challenge, yet it’s also a
mandatory task. The partnership of the board chair and
CEO is pivotal in assisting each board member feel a
sense of ownership, responsibility, dedication,
affection, and commitment to the organization and its
mission. This session will present a board development
model with four areas of focus that can be applied to
building and maintaining stewardship of the board:
identification,
orientation, sustainability, and preservation.
Presenters will share strategies and tools, and
participants will have the opportunity to assess the
board development needs of their respective nonprofit
organizations while developing an action plan related to
building and sustaining the stewardship of board
members.
Gary Miller, chief executive officer, Jewish Family &
Career Services; and Mindy R. Wetheimer, director of
field education in the School of Social Work, Georgia
State University
Stewardship of Boards presentation
Thursday: October 30, 2008
Session E
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E1
Sanctuary® Longitudinal Study: Innovation,
Collaboration,
and Frustration
This workshop will present findings from a
nationwide longitudinal study of the implementation of
the Sanctuary® Model, a trauma-informed treatment and
systems intervention approach. This innovative model
marries treatment and organizational culture change to
ensure that individuals who have experienced trauma,
chronic stress, or other destabilizing events are not
traumatized again by the same services and service
providers who are there to help them recover. To this
end, Sanctuary® also helps service providers build safer
work environments in order to manage daily work stress,
prevent potential vicarious trauma, and minimize other
institutional stressors that can impact their own health
as well as that of the individuals they are helping to
heal.
Presenters will discuss innovations and challenges in
conducting the research; data and findings regarding
changes in staff experiences, outcomes, and cultural
shifts; and implications for future research on culture
change in mental health services and service research.
Through learning about this study, attendees will
discover new ways to think about and conduct systems
research.
Dawn Besemer, director of behavioral health and
research, Mercy First; Jaimie Siler, project
coordinator, and Lorelei Vargas, director of policy,
planning and research, Andrus Children’s Center
E2 An Agency-Academic Partnership for Generating
Practice Evidence
Drawing on examples from an ongoing agency
university partnership, this workshop tackles both the
steps organizations should take and those that should be
avoided while developing partnerships between
academic researchers and service providers.
Specifically, two problems will be addressed in detail:
How to build practice based on evidence when tested
service models are not available or when those that are
available are not appropriate to a specific agency; and
how to develop the research capability to engage in this
program development when an agency does not have the
resources for an internal research unit or an external
contract. Workshop participants will develop an
implementation checklist tailored to their own contexts.
David E. Duffee, professor emeritus, University at
Albany; and Bill Wolff, executive director, LaSalle
School
An Agency-Academic Partnership
Agency Academic Partnership
handouts
E3 Innovative Supportive Housing for Aging-Out Youth:
Financing, Construction, and Program Design
As has been documented, many young people who age
out of the foster care system are ill-prepared to fend
for themselves. To help with the difficult transition,
Robins’ Nest developed a supportive
permanent housing program for aging-out and homeless
youth at Life Link Homes. The first portion of this
workshop will address how to finance projects like this
by utilizing multiple funding streams. Presenters will
provide an overview of numerous funding options and
describe how Robins’ Nest put a capital budget package
together using the 4 percent tax credit program, the New
Jersey Special Needs Housing Trust Fund, bond financing,
private foundation grants, and other capital funding
sources. The second portion will discuss the service
components of the project, including lessons learned and
the challenges Robins’ Nest encountered.
Anthony DiFabio, chief executive officer, and Ruth
London, chief operating officer, Robins’ Nest; Angela
Estes, chief executive officer, Life Link
Innovative Supportive Housing
Life Link Homes handout
E4 How to Maximize and Extend Your Volunteer
Resources to Grow Your Programs
The foundational building blocks you will need for a
successful volunteer program—recruitment, selection,
orientation, training, retention, and recognition—will
be examined in detail during this
interactive workshop. Presenters will provide executives
and senior leaders with ideas for maximizing human
resources, while also teaching attendees how to design
job descriptions, get staff on board, provide
supervision, and recognize volunteers of all ages. The
presenters will share examples of volunteer
applications, job descriptions, orientation manuals, and
video clips from volunteer recognition events. The
speakers, who manage a successful program that involves
525 volunteers who assist 450 employees at 32 service
locations, will provide information about their agency’s
unique and successful approach.
Shannon Gonzalez, quality services and staff development
director, and Kathy Knox, volunteer coordinator, Family
Service Association
Maximize & Extend Your Volunteer Resources presentation
E5 Creating a Culture of Safety: What You Need to Know
About Preventing Abuse in Your Organization
Nothing can be more devastating to an organization
than an incident or allegation of abuse to a child or
vulnerable adult in care—but organizations can protect
themselves from the effects of an allegation of abuse.
This workshop, which is designed for management staff
and administrators, will teach attendees about specific
skills and strategies that they can quickly implement in
their organizations to help prevent children and
vulnerable adults from abuse, staff from false
allegations, and organizations from financial and legal
liability. Through the presentation of Praesidium Safety
Equation®, which is Praesidium’s proprietary model for
preventing abuse, attendees will
learn cutting-edge risk management techniques based on
years of extensive research, including an analysis of
more than 4,000 cases of organizational abuse.
Attendees will learn specialized techniques to screen
out potential offenders, how to implement policies and
administrative standards specifically designed to
prevent abuse, and how to prevent drift from standards.
The latest trends in litigation
and insurance will also be introduced. This interactive
presentation will utilize a variety of methods,
including role-playing, videos, and real-life examples
to help illustrate and communicate these important risk
management techniques.
Aaron Lundberg, director of the social service division,
Praesidium
E6 Tangible Benefits to Benchmarking: Identifying
Evidence-Based Best Practices
Process benchmarking is an innovative technique that
uses benchmarking data as a vehicle to the
identification of potential best practices. Following a
brief introduction to the concepts and
methods of benchmarking, this workshop will feature a
hands-on process benchmarking exercise that seeks to
uncover potential best practices in a key domain of
organizational performance. Practical recommendations
for implementing best practices will be shared.
Participants will leave with a ranked listing of new
strategies for improvement and an understanding of how
to conduct process benchmarking exercises in their own
settings. This is not a repeat of the benchmarking
workshop presented at the 2007 Alliance National
Conference, and those who attended that workshop last
year are encouraged to attend this new presentation.
Paul M. Lefkovitz, president, Behavioral Pathway Systems
E7 Metropolitan Family Services’ Governance Review
Process : A Look at Best Practice, Transparency, and
Other Issues
Across the country, questions are being raised about
governance policies and practices of tax-exempt
organizations. For example, the
Internal Revenue Service recently expanded the
information requirements of Form 990, the Council on
Accreditation introduced new guidelines, and newspaper
articles are questioning board oversight when nonprofit
agencies fail. Presenters from Metropolitan Family
Services will discuss their organization’s governance
review process and how their process relates to these
questions. Specifically, they will discuss their
framework and process, covering
topics such as committee membership, pro bono
assistance, helpful resources, surprise challenges, work
plans, and best governance principles, practices and
processes.
Eileen Scudder, partner (retired), Deloitte and Touche;
and Suzanne
Strassberger, vice president of government affairs and
strategic initiatives, Metropolitan Family Services
Governance Review Process
presentation
E8 Engaging Noncustodial, Nonresident Fathers in
the Parenting Process
Children born out of wedlock often suffer due to
infrequent and limited interaction with the noncustodial
parent. Specifically, literature suggests that the lack
of frequent and consistent participation by the father
results in various problems, including an increased
likelihood to engage in deviant behavior. For the
noncustodial father, lack of involvement can lead to
feelings of disconnection from the parenting process.
Presenters will discuss findings from a recent study of
factors that impact parental involvement among African
American unwed fathers. They also will describe the
Child Access and Visitation Program, which helps
noncustodial parents legalize their children and obtain
visitation rights. Presenters will share how this
program serves as an outstanding starting point for
increasing
parental involvement, strengthening parent-child bonds,
and improving child support payment behavior, thus
producing healthier and more well-balanced children.
Gerry L. White, director of program development and
research, and Freddie Wilson, program manager for
Parenting Time Visitation Program, Families First
E9 The 12 Biggest Myths of Cause Marketing
This entertaining and no-holds-barred workshop
explores the myths that so many nonprofit marketers
blindly follow—from the so-called
“importance of testing” to the perceived “stupidity of
consumers,” from the value of “playing it safe,” to the
myth that “you need a lot of money” for your message to
be heard. This discussion is chock-full of entertaining
nonprofit advertising and guerilla marketing examples
that challenge the status quo. Along the way, you will
laugh, you will cry, you’ll cringe, and you’ll smile.
The presenter will even make the case that nonprofit
marketers can learn more from studying the principles
that went into creating the latest Wonder Bra campaign
than they can from studying other causes.
Gary Mueller, executive vice president and creative
director at BVK Advertising and founder of Serve
Marketing
E10 Growth Through Mergers and Acquisitions: A Case
Study of Success
In 10 years, Hillside Family of Agencies grew from a
single provider with revenues of $35 million to a
diversified system of eight corporations with a
collective revenue of more than $120 million. Its growth
was facilitated by a series of merger, affiliation, and
purchase arrangements with six other regional service
providers. This workshop will present a real-life case
study of how Hillside expanded and thrived through a
well-conceived and implemented plan of structural
growth. The focus will be on how to select and evaluate
potential partners, how to design an appropriate
structure, how to work through technical and political
issues, and how to manage the resulting expansion.
Clyde Comstock, chief operating officer, Hillside Family
of Agencies; and Eric Stonehill, managing director of
health and human services, HB Solutions
Growth through Mergers
Mergers Article Part I-IV
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Any questions? Please contact
Hillary Hanson,
meetings assistant.
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